Should Apple use Google’s hammer?
Steve Rubel from ‘Micro Persuasion’ recently argued that Apple should be more transparent to engage their customers. I disagree with Steve. Here is why...
Viral videos? Obama + Apple
Here’s a video I made recently. I’ve combined two of the most talked about topics in the online world: Apple and Barack Obama. I wanted to see if there was such a thing as an inherently popular video… Apparently, there is NOT such a thing.
Trump vs. Jobs
Let’s compare Donald Trump to Steve Jobs. Both are respected businessmen who came back from difficult circumstances by outsmarting their competition and working extremely hard. Which of those two do you think is the better marketer?